Mobile Market Operators: Welcome to Your New Community Learning Platform
It’s finally here. We’ve taken what we’ve learned running our own mobile market program, along with years of feedback from our customers, to provide the ultimate tool kit for mobile market operators
Our new Community Learning Platform (CLP) recently launched as the ultimate guide for mobile market operators. It’s an inclusive, virtual learning hub where mobile market operators can learn, share, and grow together.
Community and collaboration are what the Farmers’ Truck is all about. Every organization’s missions and visions differ. Yet ultimately, we are all working towards creating equity in our food systems and stronger, healthier communities.
So naturally, we dreamed of creating a space where mobile market operators could come together to learn, and support one another. That desire sparked the idea for our new Community Learning Platform!
The Idea Behind Learning as a Community
So why did we decide to create this, and why now? We’re so glad you asked ;)
Financial sustainability is the single biggest reason that mobile market programs fail. We understand this all too well as we used to run our own mobile market for years, and we’ve helped many others do the same.
This is why we wanted to create a learning platform. To help mobile market operators navigate the fine line between financial sustainability and social impact.
“We want all programs to succeed and be here for years to come, as we need an all hands on deck approach to food access disparity and work towards our vision: Fresh, accessible food in every community,” says our CEO Fred Laforge.
The platform is a culmination of what we’ve learned and what our clients have learned over many years in operation. We all stand a greater chance of success when we share ideas, stories, and experiences with one another.
Fred adds, “We are hosting that learning opportunity in a conversation-driven platform where we create a space for the community to get better, together. That’s why we call it the Community Learning Platform.”
It is the ideal hub whether you’re just starting your mobile farmers’ market, interested in establishing one, or wish to expand your existing operations.
“Learn, Share, and Grow Together.”
The Community Learning Platform is a one-of-a-kind resource created with you in mind. It is a one-stop shop for all things mobile farmers’ market-related. There are two sections within the platform for you to discover:
Mobile Market University
Community Forum
The Mobile Market University is the main section within the CLP, and an ideal place to begin, especially if you’re new to the world of mobile farmers’ markets. Here, you’ll find a treasure trove of information covering every aspect of operating a mobile market.
Everything from what type of business model would work best for you, marketing, the ins and outs of permits and licenses, pricing strategies, and so much more are covered in detail. Each lesson also has a comments section where you can carry on the conversation with fellow operators.
Completing our Mobile Market University will give you a solid foundation and the confidence to establish a successful operation. (Bonus: There aren’t any exams to write!)
We Are Family
As you already know, mobile market operators, and food access champions in general, are big on community. After all, we exist to support our local communities and always try to support one another whenever and however we can. So, we knew we couldn’t have a Community Learning Platform without having a Community Forum!
This is a place for you to truly see how big and supportive our community of mobile market operators is. You’ll never feel alone in your struggles.
Here you’ll find that others have probably had similar challenges, and are more than happy to share how they’ve overcome them and help you do the same. And you can proudly share your wins, big and small, here too, so that others can cheer you on and learn from those triumphs.
And lastly, we have a simple way for you to get in touch with us because we always love hearing from you!
There’s No Better Time to Start Than Now
The Farmers’ Truck is always looking for innovative ways to get fresh food into the hands of everyone, in every community. We’ve seen the successes of mobile farmers’ markets across North America. We are also very familiar with their challenges.
Our Community Learning Platform was created to help the mobile market community meet those challenges head-on. Sharing our collective knowledge and growing together is the best way for all of us to succeed.
We sincerely hope this platform becomes the go-to resource for mobile farmers’ markets that we’ve envisioned it to be…and we can’t wait to meet you in the community forum!